Senin, 15 Oktober 2012

[J860.Ebook] Ebook Free Persuasive Writing: How to harness the power of words, by Peter Frederick

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Persuasive Writing: How to harness the power of words, by Peter Frederick

Developed from powerful techniques consistently proven in the world of multi-million pound commercial bid writing, Persuasive Writing reveals the most efficient and effective ways to make your words work, time after time.

Discover how to:

Transform any document into something truly compelling and persuasive

Understand what your reader really wants to hear and use this to get what you want

Combine logic and emotion to convince even the most sceptical reader

Whether you're writing for business or for pleasure, the longest document or the shortest email, with these and many more proven techniques, Persuasive Writing will ensure every word works for you.

  • Sales Rank: #167930 in eBooks
  • Published on: 2012-09-26
  • Released on: 2012-09-26
  • Format: Kindle eBook

Most helpful customer reviews

3 of 3 people found the following review helpful.
persuasive writing
By Lin Read
This book is a must have for all those people involved in any kind of writing or speaking - whether formal or informal. I think it should be essential reading for students starting in the sixth form - personal statements, essays especially when there is a need to do timed essays so every word is precious and there is no time for 'space fillers'. Peter F combines a readable manual succinct and to the point (He'd disapprove of that space filler)I have to do presentations and this is a good ready reckoner. I can flick through to any section and do a quick check on my own writing. It is not a solid read but full of pithy statements and easy to remember 'rules'. The bonus? Its actually enjoyable with Peter's drole humour.

1 of 1 people found the following review helpful.
Finally here us invaluable help for writers
By Werner Stejskal
I don't believe in repeating the whole book description here. Can I just say that this book is not only for writers to improve themselves, but for everybody who will sooner or later have the need to write an important document where style and efficiency counts. I have read a lot of this kind of books, but still I could find many valuable tips there. This is definitely something you want to have on your shelf!

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Jumat, 12 Oktober 2012

[B728.Ebook] Free PDF Taylor's Differential Diagnosis Manual: Symptoms and Signs in the Time-Limited Encounter (Lippincott Manual Series (Formerly known) Third E

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  • Published on: 1707
  • Binding: Paperback

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Rabu, 10 Oktober 2012

[D460.Ebook] Free PDF An Introduction to Sociolinguistics, 4th Edition (Learning About Language), by Janet Holmes

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An Introduction to Sociolinguistics, 4th Edition (Learning About Language), by Janet Holmes

Sociolinguistics is the study of the interaction between language and society. In this classic introductory work, Janet Holmes examines the role of language in a variety of social contexts, considering both how language works and how it can be used to signal and interpret various aspects of social identity. Written with Holmes' customary enthusiasm, the book is divided into three sections which explain basic sociolinguistic concepts in the light of classic approaches as well as introducing more recent research.

This fourth edition has been revised and updated throughout using key concepts and examples to guide the reader through this fascinating area, including:

- New sections on:

  • koines and koineisation
  • linguistic landscapes
  • New Englishes
  • Stylisation
  • language and sexuality
  • societal approaches to attitude research
  • forensic linguistics

- A new selection of informative examples, exercises and maps

-Fully updated further reading and references sections

An Introduction to Sociolinguistics is an essential introductory text for all students of sociolinguistics and a splendid point of reference for students of applied linguistics. It is also an accessible guide for those who are simply interested in language and the many and varied uses we put it to.

  • Sales Rank: #682795 in Books
  • Brand: imusti
  • Published on: 2013-01-28
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.62" h x 1.11" w x 7.44" l, 2.10 pounds
  • Binding: Paperback
  • 512 pages
Features
  • Pearson Education ESL

From the Back Cover

Sociolinguistics is the study of the interaction between language and society. In this classic introductory work, Janet Holmes examines the role of language in a variety of social contexts, considering both how language works and how it can be used to signal and interpret various aspects of social identity. Written with Holmes’ customary enthusiasm, the book is divided into three sections which explain basic sociolinguistic concepts in the light of classic approaches as well as introducing more recent research.

This fourth edition has been revised and updated throughout using key concepts and examples to guide the reader through this fascinating area, including:

- New sections on:

koines and koineisationlinguistic landscapesNew EnglishesStylisationlanguage and sexualitysocietal approaches to attitude researchforensic linguistics

- A new selection of informative examples, exercises and maps

-Fully updated further reading and references sections

An Introduction to Sociolinguistics is an essential introductory text for all students of sociolinguistics and a splendid point of reference for students of applied linguistics. It is also an accessible guide for those who are simply interested in language and the many and varied uses we put it to.

Janet Holmes is Professor of Linguistics at Victoria University of Wellington. She teaches sociolinguistics courses from first year to postgraduate level   Her books include Gendered Talk at Work and the Blackwell Handbook of Language and Gender (co-edited with Miriam Meyerhoff). Most recently she has published Leadership, Discourse and Ethnicity (co-authored with Meredith Marra and Bernadette Vine) reflecting her most recent research interests which focus on leadership discourse and the relevance of gender and ethnicity in the workplace.

 

About the Author

Janet Holmes is Professor of Linguistics at Victoria University of Wellington. She teaches sociolinguistics courses from first year to postgraduate level Her books include Gendered Talk at Work andthe Blackwell Handbook of Language and Gender (co-edited with Miriam Meyerhoff). Most recently she has published Leadership, Discourse and Ethnicity (co-authored with Meredith Marra and Bernadette Vine) reflecting her most recent research interests which focus on leadership discourse and the relevance of gender and ethnicity in the workplace.

Most helpful customer reviews

3 of 3 people found the following review helpful.
Sociolinguistics sounds like linguini....
By jeffrey
Janet Holmes is a New Zealander who teaches upper division courses, is a language expert, is interested in gender studies, social-cultural changes in society, and in the English language as an expression of who we-you-are. Most recently, I used the book to gain clarity about the difference between a national language and an official language. If you have any interest in the English Only movement, this book is for you. How can you fight EO? By learning about what it means to have a national and official language. Enjoy this book. Knowledge is power. An Introduction to Sociolinguistics (Learning about Language)If you want to look deeper at forces behind language use and disuse, this is a book for you. Invaluable, and now that I have reading investment in the book, I feel it is an invaluable resource. It can be read by anyone. It is a pleasure to read about the social implications of languages, and get a glimpse of languages from the views and perspectives of the real users, you-me.

0 of 0 people found the following review helpful.
good intro
By Horace B.
janet holmes does a fine job introducing sociolinguistics. i feel she takes a good mix from all over the world and synthesizes the result. i do feel that her arguments about gender and the english language are clearly activist-based. and i have never bought the african american vernacular english (aave) argument ~ although many notable sociolinguists accept it. i have worked with too many african americans to blanket categorize their language into one kettle.

i would recommend this book if you need to read for school or personal education.

0 of 0 people found the following review helpful.
or I just had a crappy teacher.
By The Star Lord
Shockingly enough, this book was wwaaayyy more interesting than the class I was taking. That, or I just had a crappy teacher.

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Kamis, 04 Oktober 2012

[G309.Ebook] Get Free Ebook Intel Trinity,The: How Robert Noyce, Gordon Moore, and Andy Grove Built the World's Most Important Company, by Michael S. Malone

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Intel Trinity,The: How Robert Noyce, Gordon Moore, and Andy Grove Built the World's Most Important Company, by Michael S. Malone

Based on unprecedented access to the corporation’s archives, The Intel Trinity is the first full history of Intel Corporation—the essential company of the digital age— told through the lives of the three most important figures in the company’s history: Robert Noyce, Gordon Moore, and Andy Grove.

Often hailed the “most important company in the world,” Intel remains, more than four decades after its inception, a defining company of the global digital economy. The legendary inventors of the microprocessor-the single most important product in the modern world-Intel today builds the tiny “engines” that power almost every intelligent electronic device on the planet.

But the true story of Intel is the human story of the trio of geniuses behind it. Michael S. Malone reveals how each brought different things to Intel, and at different times. Noyce, the most respected high tech figure of his generation, brought credibility (and money) to the company’s founding; Moore made Intel the world’s technological leader; and Grove, has relentlessly driven the company to ever-higher levels of success and competitiveness. Without any one of these figures, Intel would never have achieved its historic success; with them, Intel made possible the personal computer, Internet, telecommunications, and the personal electronics revolutions.

The Intel Trinity is not just the story of Intel’s legendary past; it also offers an analysis of the formidable challenges that lie ahead as the company struggles to maintain its dominance, its culture, and its legacy.

With eight pages of black-and-white photos.

  • Sales Rank: #289113 in eBooks
  • Published on: 2014-07-15
  • Released on: 2014-07-15
  • Format: Kindle eBook

From Booklist
*Starred Review* The modern semiconductor industry grew out of a faction of dissenting employees of Fairchild Semiconductor often called the Traitorous Eight, who left to form Intel Inc. a risky start-up that was transformed into the most successful technology company of the computer age through the invention of the “computer on a chip” we know as the microprocessor. The story revolves around the three men who founded and led Intel throughout its first four decades—Robert Noyce, Gordon Moore, and Andy Grove, whose canny leadership, impeccable timing, and masterful marketing skills turned a small company with a very unsure future into a global giant. The time line is a familiar one to many technology buffs, but Malone moves past the standard Intel mythology to uncover many aspects of the company’s ascendance that have been glossed over or lost to history. Federico Faggin, an Italian American physicist who led the design group of the first commercial microprocessor, is profiled as one of the “greatest inventors of the century,” one example of how Malone gives long-�overdue credit to the unsung heroes and inventors for their contributions. --David Siegfried

Review
“Through extensive and unprecedented access to Intel’s archives, Malone describes how each of these vital members of Intel brought various skills and talents to the company to make it the giant it is today.” (Entrepreneur's 25 Amazing Business Books from 2014)

“This is business history at its best.” (Wall Street Journal)

“What’s been missing is an authoritative work that blends all the key people and the technology with a thorough, up-to-date business history. “The Intel Trinity” fills that gap.” (The Wall Street Journal)

“What he has produced is popular history, the tale of an epoch-defining industrial romp and the three men who led it.” (Washington Post)

“The Intel Trinity is a fine introduction to the founding myths legends of Silicon Valley.” (Salon)

“Richly detailed, swiftly moving work of modern business history, recounting a truly world-changing technology and the people who made it possible. Essential for aspiring entrepreneurs, to say nothing of those looking for a view of how the modern, speed-of-light world came to be.” (Kirkus Reviews (starred review))

“Michael Malone, one of the most interesting chroniclers of Silicon Valley, has produced a fascinating history of Intel. It’s a valuable study of innovation, great leadership, and colorful personalities. Anyone who wants to know how creativity leads to invention should read this wonderful book.” (Walter Isaacson, author of Steve Jobs)

“Few people capture the rhythms and values that fuel Silicon Valley as well as longtime journalist Michael S. Malone. In his latest book, he takes on the history of Intel, a company he started covering when most reporters were still using typewriters. He reveals his deep knowledge on every page.” (Reid Hoffman, cofounder & chairman of LinkedIn and co-author of The Alliance)

“Mike Malone’s book on Bob Noyce, Gordon Moore and Andy Grove - Silicon Valley’s Mount Rushmore - belongs with Walter Isaacson’s treatment of Steve Jobs, Neal Gabler’s opus on Walt Disney, and Tom Wolfe’s look at the first astronauts. Trinity is that big and that good.” (Rich Karlgaard, Publisher and Columnist, Forbes Magazine, Author of The Soft Edge)

“Malone moves past the standard Intel mythology to uncover many aspects of the company’s ascendance that have been glossed over or lost to history. Malone gives long-overdue credit to the unsung heroes and inventors for their contributions.” (Booklist)

From the Back Cover

The definitive history of the Intel Corporation—the essential company of the digital age—told through the lives of its three preeminent figures: Robert Noyce, Gordon Moore, and Andy Grove

Intel has often been hailed as the most important company in the world, and with good reason: While technology companies come and go, Intel remains, more than four decades after its inception, a defining company of the global digital economy. The legendary inventor of the microprocessor—the single most significant product in the modern world—Intel today builds the tiny "engines" that power almost every intelligent electronic device on the planet.

But the true story of Intel is the human story of the three geniuses behind it. In The Intel Trinity, Michael S. Malone takes an unflinching look at the strengths and weaknesses each member of the trio has brought to Intel, and how, without the perfect balance, the company would never have reached its current level of success. Robert Noyce, the most respected high- tech figure of his generation, brought credibility (and money) to the company's founding; Gordon Moore made Intel the world's technological leader; and Andy Grove relentlessly drove the company to ever-higher levels of success and competitiveness. Without any one of these figures, Intel would never have achieved its historic success; with them, Intel made possible the personal computer, the Internet, telecommunications, and the personal electronics revolution.

Based on unprecedented access to corporate archives, The Intel Trinity reveals the fascinating stories behind the company's ubiquitous products and the unique business practices—including a willingness to commit to new ideas, an initiative to make bold investments in lean times, and a devotion to upholding Gordon Moore's namesake law—that led Intel to consistent success unheard of elsewhere in the tech world.

The Intel Trinity is not just the story of Intel's legendary past; it is also an analysis of the formidable challenges that lie ahead as the company struggles to maintain its dominance, its culture, and its legacy.

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55 of 58 people found the following review helpful.
Wish someone would do a better job writing about these three amazing men, their relationship as well as the company they created
By Avram Miller
I was an executive at Intel from 1984-1999 (Corp. Vice President) and had the honor of knowing Noyce, Moore and Grove. I found the book odd. It was very superficial about so many things and then would go in depth on other things. The section on Andy's early life was overly detailed while there was not enough about Gordon. Frankly, the book feels lazy to me. It felt like Malone just wrote up thing he could easily find. He was suppose to have access to Intel's archives for whatever that is worth. We were thought not to keep much because of legal issues. There were also a number of factual errors.
I did benefit from learning more about the early years at Fairchild.
Hated the title by the way. It is worth reading this book as long as you realize that it is just a piece of the story of these three amazing men and even less a history of Intel.

0 of 0 people found the following review helpful.
An interesting look at the sacrifices made to develop microcircuit technology
By Rod L
An interesting look at the sacrifices made to develop microcircuit technology shared dedication not only by the Intel founders and senior management but by the technicians who worked endless hours to achieve the goals driven by the consumer.
A factual account of the development of the integrated circuit industry. Many sections of this book are drawn from other published sources such as books and newspapers. Not much new information is presented to a reader who has been part of the field of IC development but very good source of insight for those that have little exposure.

0 of 0 people found the following review helpful.
Engaging but chaotic
By A.Stern
The book is entertaining and engaging to read. However, there is too much time spent on some sections without apparent reason (e.g. a lot on Noyce, almost nothing on Moore, then again a ton on Grove). Also, the narrative constantly confuses by jumping back and forth in time. One is often unsure whether an event being described occurred before, after, or concurrently with the flow of others. Nevertheless, recommended.

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Minggu, 23 September 2012

[C563.Ebook] Fee Download [(Person-centred Counselling: An Experiential Approach)] [Author: David L. Rennie] published on (May, 1998), by David L. Rennie

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  • Published on: 1998-05-21
  • Binding: Paperback

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Kamis, 13 September 2012

[S944.Ebook] Ebook Download Food, Farms, and Community: Exploring Food Systems, by Lisa Chase, Vern Grubinger

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Food, Farms, and Community: Exploring Food Systems, by Lisa Chase, Vern Grubinger

Throughout the United States, people are increasingly concerned about where their food comes from, how it is produced, and how its production affects individuals and their communities. The answers to these questions reveal a complex web of interactions. While large, distant farms and multinational companies dominate at national and global levels, innovative programs including farmers’ markets, farm-to-school initiatives, and agritourism are forging stronger connections between people and food at local and regional levels. At all levels of the food system, energy use, climate change, food safety, and the maintenance of farmland for the future are critical considerations. The need to understand food systems—what they are, who’s involved, and how they work (or don’t)—has never been greater.

Food, Farms, and Community: Exploring Food Systems takes an in-depth look at critical issues, successful programs, and challenges for improving food systems spanning a few miles to a few thousand miles. Case studies that delve into the values that drive farmers, food advocates, and food entrepreneurs are interwoven with analysis supported by the latest research. Examples of entrepreneurial farms and organizations working together to build sustainable food systems are relevant to the entire country—and reveal results that are about much more than fresh food.

  • Sales Rank: #151812 in Books
  • Brand: Chase, Lisa/ Grubinger, Vern
  • Published on: 2014-12-02
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.50" h x .70" w x 6.10" l, .0 pounds
  • Binding: Paperback
  • 296 pages

Review
“Chase and Grubinger bring valuable clarity and insight to the inherent complexity of contemporary food systems. Anyone who wants to truly understand how these systems work—or don’t work—should read this book.”—Ben Hewitt, author of The Town That Food Saved

“If you haven’t a clue about what’s meant by food systems, read Food, Farms, and Community right now.�The book covers the territory from farm to fork, clarifying the complexities and focusing on what’s really important: what to do to create food and farming systems that promote the health of people and the planet.”—Marion Nestle, author of What to Eat

“Chase and Grubinger explore the complexities of the food system from the viewpoint of different key players while also offering solutions, and thereby make a remarkable contribution to this growing field.”—Selena Ahmed, Montana State University

“[Chase and Grubinger’s] backgrounds inform their broad approach to the complex topic of food systems, producing an introductory textbook unique in its breadth of scope and emphasis on North American food systems. Throughout the book, the authors define terms and concepts. They clearly convey a great deal of information about this complicated subject through thoughtful organization and a straightforward writing style.” —Choice

Review
“This is an important contribution to the literature on food systems because it pulls together a range of relevant material while also providing some of the specific dynamics and statistics that reveal the relationships between parts of the system.” (Tatiana Schreiber, Keene State University)

About the Author
LISA CHASE is the natural resources specialist at University of Vermont Extension and the director of the Vermont Tourism Research Center. VERN GRUBINGER is an agriculture specialist with University of Vermont Extension and coordinator of the USDA’s Northeast Sustainable Agriculture Research and Education Program.

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4 of 4 people found the following review helpful.
Great book
By Eesha Williams
In the late 1980s, in the USA 7 percent of farm workers were "illegal immigrants" a.k.a. undocumented workers. By 2000, the majority of farm workers in the USA were undocumented. There are millions of farm workers in the USA; most make below minimum wage. This data is from this excellent book. The point of the book is join a CSA, visit the farm, and get to know the owner and the workers.

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[O321.Ebook] Ebook Mass Culture and Modernism in Egypt (Cambridge Studies in Social and Cultural Anthropology), by Walter Armbrust

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Mass Culture and Modernism in Egypt (Cambridge Studies in Social and Cultural Anthropology), by Walter Armbrust

This path-breaking study of Egyptian popular culture provides fresh and vital insights into the long struggle of modern Egypt to define its identity. Walter Armbrust examines Egyptian television, recorded music, the press, and the cinema, revealing the delicate balance between conservative nationalist imagery and a modernist ethic. However, this balance has been put in question both by producers and consumers of the media, reflecting a sense that the way modern Egypt is represented does not reflect the real experience of Egyptians.

  • Sales Rank: #377317 in Books
  • Brand: Brand: Cambridge University Press
  • Published on: 1996-07-28
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.98" h x .67" w x 5.98" l, .92 pounds
  • Binding: Paperback
  • 292 pages
Features
  • Used Book in Good Condition

Review
"Mass Culture and Modernism in Egypt is a refreshing initiative that is bound to stir up controversy amongst modernist anthropologists, just as the belly-dancing Zuzu did amongst straight-laced scholars at Cairo University." William Washabaugh, American Anthropologist

"The creativity and intellectual sharpness of Armbrust's book will come as a relief to readers who had begun to suspect that 'popular culture' and 'thin enthnography' were made for each other." Anthropological Quarterly

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